Ingredient spotlight: 4 fun facts about WelleCo’s cranberry

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We love celebrating all the quality inherent within our iconic elixirs, particularly when it comes to the sourcing of our ingredients, which we ensure are the very best available.

Botanical name:Vaccinium macrocarpon

 

Where ours are grown:All of our cranberries are sourced throughout the US as well as Quebec and Chile.

 

Harvest period:September to November

 

Our supplier's approach: Our supplier has been working on cranberry for more than 20 years, building strong expertise and close relationships with our their partners. Their local purchasing team regularly conducts field visits and farmer trainings to ensure only the best agricultural practices.

 

Properties:

  1. Rich in antioxidants (very high in flavonoids).

  2. Rich in vitamin C.

  3. Potential prebiotic effects.

 

Benefits:

  1. May support urinary tract infections.

  2. Skin health.

  3. Antioxidant support.

  4. Anti-aging properties.

 

Fun fact #1– Their journey

Cranberries are cultivated in bogs. Bogs are set for very long, with some vines being up to 100 years old or more. These berries are beaten from the vine, aggregated and vacuumed into a truck where they are cleaned and sorted.

 

Fun fact #2 – Sustainability

Our cranberries are sourced and harvested sustainably, with continuous improvement plans implemented — especially regarding water management, pest management and waste reduction and recycling.

 

Fun fact #3 – Protecting the environment

The entire cranberry system provides a diversity of habitat for numerous animal and plant species.

 

Fun fact #4 – Reducing our impact

Water is reused from bog to bog before returning to natural water systems, also from farm to farm. There is also a strong emphasis on minimising the risk of pesticide contact with ground and surface waters to minimise impact on local water systems.

 

Photo by Cecilia Par on Unsplash

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